Develop a set of policy, strategic and marketing initiatives to accelerate growth of sourcing services in targeted markets


  • What service sector markets to focus on?
  • How to beat competition in those markets?
  • What actions are required to establish an enabling environment for businesses to succeed in priority markets?
  • How to create sustainable jobs and create economic impetus?


  • Providing a common understanding of market trends, opportunities and success factors
  • Providing the foundation for service providers to develop their capabilities, competitiveness and go-to-market strategies
  • Building consensus on niche sector opportunities and what needs to be done to realise them
  • In the private sector, facilitating cooperation between businesses and developing sector partnerships
  • In the public sector, building commitment from Enterprise and other stakeholders in establishing an enabling environment